Public Lecture

Donnerstag, 5. November 2020
14:00 - 15:30 Uhr
Ort: ZOOM Meeting


Normalization, Obfuscation and Designing Friction


Mushon Zer-Aviv, Normalizing Machine, interactive installation © Fotomuseum Winterthur

The Normalizing Machine is an interactive installation that aims to teach a machine how does a "normal" person look like. AdNauseam is an ad blocker that clicks all ads obfuscating data and making surveillance and profiling efforts futile. Mushon will discuss these and other projects in the context of his current research on the question of friction.

ZOOM link and meeting ID:
Meeting ID: 965 7549 3616
Please register at:

Mushon Zer-Aviv is a designer, an educator and a media activist based in Tel Aviv. His love/hate relationship with data informs his design work, art pieces, activism, research, lectures, workshops & city life. Among Mushon’s collaborations, he is the CO-founder of – a foxy design studio; – a tour of Gaza through the streets of Tel Aviv; Kriegspiel – a computer game version of the Situationist Game of War; the Normalizing Machine – exploring algorithmic prejudice; the AdNauseam extension – clicking ads so you don’t have to; and multiple government transparency and civic participation initiatives with the Public Knowledge Workshop; Mushon also designed the maps for and led the design of Mushon is an alumni of Eyebeam – an art and technology center in New York. He teaches digital media as a senior faculty member at Shenkar School of Engineering and Design. Previously he taught new media research at NYU and Open Source design at Parsons the New School of Design and in Bezalel Academy of Art & Design. Read him at and follow him at @mushon.

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